EU AI ACT — CONTENT-MARKING DEADLINE DECEMBER 2

Is your catalog Dec-2 ready?

The EU AI Act requires machine-readable marking of AI-generated content, and the grandfathering period ends December 2. YouTube is already labeling songs "created primarily using generative AI" — and most catalogs have no labels at all. Run this free 5-point self-check on your public catalog before a market-surveillance authority does it for you. No signup, nothing installed.

The 5-point self-check

Do your YouTube videos carry AI-content labels? Open your 5 most-viewed AI-assisted videos and check for YouTube's AI-content label. The platform checks; the regulator will too.

Fail: AI-assisted videos with no AI label on the watch page.

Pass: labels present on every AI-assisted upload.

Are your TikToks tagged "AI-generated"? Scroll your brand's TikTok grid. Every AI-assisted clip needs the AI-generated tag — a caption hashtag doesn't count.

Fail: untagged AI clips, or #AI in the caption only.

Pass: platform AI-generated tag on every AI-assisted clip.

Does your Instagram show "Made with AI"? Check your Reels and branded posts. Meta labels AI-made content — if the label isn't there, the pipeline isn't set.

Fail: AI-generated Reels without the "Made with AI" indicator.

Pass: labels visible on all AI-assisted posts.

Do your files carry C2PA content credentials? Download one of your published images and inspect it for an embedded C2PA manifest — the tamper-evident provenance record the Act points to.

Fail: no manifest — provenance dies the moment the file leaves your hands.

Pass: C2PA manifests embedded on published assets.

Do you have an inventory of what's AI-generated? If a regulator asks tomorrow which assets are AI-assisted and which labels they carry, can you show a dated record?

Fail: no inventory — it's tribal knowledge.

Pass: a dated log of AI-generated assets and their labels.

If you failed any check, do this now

Turn on platform labels everywhere AI-assisted content ships — YouTube, TikTok, Instagram. Don't wait for the platform to flag you.
Embed C2PA manifests on your published images and video so provenance survives re-uploads.
Build the inventory — asset, date, AI involvement, label status. A spreadsheet today beats a fine tomorrow.
Re-check monthly — platform label rules are still shifting; what passes today may fail next quarter.

Check your catalog free → DisclosureGuard

This page covered the 5 checks. DisclosureGuard scans your public catalog for missing AI labels, flags the gaps, and gives per-platform fix guidance.